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“…We are all bioengineered with the capacity to let the heart do the talking and the mind do its’ walking.”

When I first registered the domain, the term mind power made perfect sense to me. Surely everybody wants more empowerment and is willing to challenge their thinking in order to become clearer, more confident and able overcome the obstacles?

In workshops, I would go on and on about how to increase your mind power with enough success to keep me persisting.  However, it was not until 2010 before I came to terms with the importance of a detailed purpose. Purpose in every area of life, including health, financial, emotional well being, career or business and especially relationships.

The ability to connect to a detailed purpose gave mind power direction and an important job to do. We know when our heart’s in it, that makes all the difference. We know a job or project is only going to be as good as the brief. If the mind is not giving a quality brief, it naturally defaults to whatever purpose we were conditioned to live. This default purpose often encompassed general health, a nice car, marriage, house, kids and annual holidays.

There is nothing wrong with that if that’s what your heart desires. One way to check if you are on track with your true purpose is how inspired and content you are in your journey. The journey can be as sweet as the destination. It’s how you can make the destination inevitable and not be physically and emotionally depleted once you arrive.

Mind power without a detailed purpose proved to be the difference in the journey. What condition you arrived in, at your destination, would determine the quality of the overall experience and achievement. How many times have you experienced or heard people say, “is that it? I worked that hard for this? This is not want I expected.” It makes no sense that we work hard and strive to achieve and after all that work, we end up disappointed and disillusioned.

This helped explain the ‘money can’t buy you happiness’ cliché. It was a conflict of interest hearing it from a wealthy person. They couldn’t talk because they had money. Jamie Packer’s interview on 60 minutes was revealing in the sense that he struggled with failure. He was disappointed and isolated even though his luxury needs were far from being compromised. He even admitted that while his life has been difficult, he would not swap his financial position with anyone.

Over the last century, abundance and wealth have been associated with financial status, thereby distracting us from identifying and investing into the opportunities that are highly enriching. Those opportunities are relationships and adventure. Jamie Packer was reduced to tears when he explained how Tom Cruise reached out to him because acts of compassion and caring create extraordinary relationships. We have seen people spend their personal fortunes on medical bills to save their loved ones from suffering to a terminal disease.

Purpose has either become the focus or is growing in popularity for the personal development industry. It is no longer good enough to leave the awareness of meaningful goals to the person seeking help. If goals were based on purpose, you would be surprised how much of someone’s empowerment is naturally ignited. You can’t just ask someone, “What are your goals?” Most of the time their goals are founded on obligation or lack the details that can inspire them into action.

From over 100 clients over 2 years, spending 2 hours per week for 7 weeks in my EP7 Empowered for Purpose life-coaching program, I have witness two significant shifts. The first is coming to terms with how they are bioengineered with the capacity to be extraordinary. How 7 billion people on the planet are all equipped in the same way. And secondly, how much of that capacity became relevant and accessible once they became intimate with their purpose to their health, emotional wellbeing, relationships, roles and purpose based goals.

The signature essence (their uniqueness) of someone finally can express when that empowerment is turned on. What I found interesting was, it would not turn on beyond survival until they finally sat with the ‘why’ and were given the means to detail the ‘what’ before the ‘how’ was relevant.

There is so much I could explore with mind empowerment beyond 2013. Many modalities focus on reducing stress and helping you balance your life and get clearer on what you want. The personal development programs and tools that help ignite and expand your imagination as well as trust and develop your intuition for the sake of connecting and living your purpose, is where I see it going from here.


George Helou is a life coach based in East Perth and the founder of the EP7 Empowered for Purpose Coaching System. He is also an author, motivational speaker and personal development trainer.